N a o m i S a m u e l

Business Natural, 2019
Photo by Annania Tadesse

Naomi Samuel is a first year graduate student at Cornell University’s Master’s of Industrial and Labor Relations program. She’s passionate about making the workplace, and greater society, more equitable.

She loves practicing creative forms of anti-racism through her #BusinessNatural movement. She aspires to liberate workers from the regulation of their appearance, bodies, and creativity so that every worker can pursue their passions at the highest level.

She is a practitioner-scholar boundary spanner, having conducted research at the University of Texas at Arlington. Her research addresses combatting resistance to anti-racist policy at work. She’s presented her work at national conferences. She is a national SHRM scholarship award recipient for the 2021-2022 academic year.

She’s worked in a variety of industries and functions, including Telecommunications, Retail, Non-Profit, Healthcare in consulting, UI/UX, and human resources. Across these experiences, her favorite part is always advancing equity.

In her spare time, she writes lyrical poetry & creative non-fiction, helps first generation students craft college application essays, and supports global health equity efforts in Ethiopia.


Telling stories is her passion, whether raising awareness of natural hair discrimination, helping students discover their personal narratives, or writing theory to develop DE&I thought leadership.


Business Natural: An ongoing movement to end workplace natural hair discrimination.